In this module, you will get a good understanding of ePrivacy and how it affects digital advertising. The estimated time for this mobile is 1 hour and 50 minutes including time for Q&As in between each section, from participants to the trainer. 

Training structure: 

Why Data Protection and Privacy are considered different rights in the EU

• Article 7 vs Article 8 of the Charter of Fundamental Rights of the EU. Why this distinction exists, and what it means in practice
• The goals of the ePrivacy Directive (and Regulation) as opposed to the goals of the GDPR

Why it's all about cookies (or is it?)

• How ePrivacy got the “Cookie Law” nickname
• The relationship between the ePrivacy Directive and the GDPR

From Directive to Regulation: what’s at stake?

• Why moving from a Directive to a Regulation matters
• Legitimate interest for dropping cookies
• New exceptions to the consent requirement
• Commercial Considerations - the discussion on ‘Consent Walls’
• What the legislative next steps are in the process